Client: Jesse O'Jooka
Role: Graphic designer & illustrator for clothing and logo design
Photography: Jesse O'Jooka
Jookawear is a life brand created and based in Dublin. Their aim was to create pieces that convey mentally stimulating messages that encourage conversation and thought. The project included logo design, business cards, labels and t-shirt designs under the theme of love and inner city grunge. The target audience was city kids that like to wear statement pieces.